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Home» Social Media

Is Your Social Strategy Out of Wack?

You know who you are. You’re the one posting to friends and family to “like” your client’s Facebook page. Creating private groups on Facebook to push up your Klout and get “likes” for your client. While this may work in the short-term, it’s hardly the long-term strategy your client needs. What do you do when […]

Read More Facebook, Getting Likes. Social Media Strategy, Social Media

How does your small biz use social media?

Do you ever wonder how everyone else does it?  There’s a great poll lurking around the interewebz on LinkedIn that asks “How do you use social media to help your business?” The results so far have been interesting, as have the comments. Overwhelmingly “brand awareness” has won out over making sales and customer engagement. The […]

Read More B2B Social Media, LinkedIn, Midland, Social Media, Social Media Consulting, Social Media for Business, Social Media Midland MI

Is “Receive a FREE Starbucks Coffee Gift Card Today” a Scam? Maybe.

Maybe you’ve already seen it in your news feed, a friend sharing a link to a website claiming  you’ll receive a free Starbucks coffee gift card by completing a couple of steps.  One being a mandatory share on your Facebook wall, followed by a comment using the Facebook comment system. Is this a scam?  There’s […]

Read More Digital Marketing, Facebook, Facebook Scams, Social Media, Social Media Consulting, Social Media Midland MI

How to Integrate the Facebook Open Graph

Love it or hate it.  Facebook is a force to be reckoned with. With a large user base and ever-increasing amount of data available.  It’s important to start looking at Facebook as more than a platform for catching up with friends. If you haven’t implemented the Facebook Open Graph Protocol, you are leaving the fate […]

Read More bj strawter, Facebook, Facebook Fan Pages, Facebook for Small Business

Twitter Photo Sharing Service is now Live

Twitter back in May gave a sneak peek when they announced the upcoming launch of a photo sharing service powered by Photobucket.  Little has been said since then, but today Twitter has started rolling the feature out to users. When you first log on to Twitter you’ll notice a pop-up, announcing the new feature.  You’re […]

Read More Social Media, Twitter

Strategies for using Social Media in Manufacturing

The first step in utilizing social media for manufacturing is determining if social media makes sense for your business.   I’m not entirely convinced that social media marketing makes sense for every business. At it’s most basic form, social media is simply having a conversation online and can take shape in many different ways. Interestingly, most companies […]

Read More Digital Marketing, Manufacturing, Social Media Consulting, Social Media for Manufacturing

How To: Adding an Administrator for you Company LinkedIn Page

If you have someone managing your social media, chances are you’ll need to add them as an Administrator for your LinkedIn page.  We’ve put together a quick (1 minute) tutorial to show you how to do that. A few conditions need to be met to add someone as your admin: 1. They must be a […]

Read More LinkedIn, Social Media, Social Media Consulting, Social Media Midland MI, Tutorial

Social Media for Insurance Agents: Where to Start

Social media for Insurance Agents. A regulated industry with do and don’ts to make your head spin. How does an insurance agent/agency even begin to take advantage of the social media options available? Should insurance agent take part in social media? Absolutely. Social media/networking gives you the ability to connect with existing clients and prospective […]

Read More Digital Marketing, Social Media Consulting, Social Media for Insurance Agents, Social Media Midland MI

Converting a Facebook Profile to a Business Fan Page

If you currently have a Facebook profile for your business, it’s time to start converting to a fan page.  Since profiles are for individuals you are violating Facebooks Terms of Service.  This means you risk losing access to your profile and all it’s data.  Plus, by having a profile, you’re missing out on some great […]

Read More Facebook, Facebook Fan Pages, Facebook Tutorial, Social Media, Social Media Consulting

Social Media for Restaurants: Get your menu on Facebook

You’ve finally created a Facebook page for your restaurant with fans, likes, and comments to boot.  Have you added your menu yet? It’s quick and simple to do.  Final product: The benefits: Fans don’t need to leave Facebook to learn about your restaurant Facebook becomes your website away from your website Menu integrates with both […]

Read More Digital Marketing, Facebook, Facebook Tutorial, Restaurants, Social Media, Social Media for Restaurants
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Recent Posts

  • Tools for Tracking and Managing Volunteer Hours
  • Is Your Social Strategy Out of Wack?
  • How does your small biz use social media?
  • Is “Receive a FREE Starbucks Coffee Gift Card Today” a Scam? Maybe.
  • How to Integrate the Facebook Open Graph
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